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Category: Marketing

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SaaS Glossary
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SaaS Glossary

If you haven’t seen our reviews on Sourceforge, Capterra, or G2 – then you might...

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July at a glance: What You Need to Know To Scale This Month
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July at a glance: What You Need to Know To Scale This Month

As we head into H2 of 2022 (crazy, right?) we are seeing some controversial trends...

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Behavioral marketing strategy for product managers
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Behavioral marketing strategy for product managers

Any marketing strategy relies on user information to promote a product or service. The difference...

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Fact: Behavioral Segmentation is More Important than Churn
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Fact: Behavioral Segmentation is More Important than Churn

If you go online to compare products before making a purchase, or you tend to...

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Behavioral Marketing with FROGED
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Behavioral Marketing with FROGED

Have you ever felt bombarded with irrelevant ads, untimely emails, intrusive phone calls, etc.? Well,...

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Your 2023 Ultimate Marketing Technology Stack
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Your 2023 Ultimate Marketing Technology Stack

It’s undeniable that human beings have become pros at finding ways to achieve more in...

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How to create In-App retargeting
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How to create In-App retargeting

Hi there! We are going to learn how to create In-app retargeting to convert users...

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The 3 Pillars of SEO for SaaS
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The 3 Pillars of SEO for SaaS

When creating a public website for an online business, for example a SaaS (Software as...

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Behavioral Marketing Basics: SaaS, Segmentation & Strategy
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Behavioral Marketing Basics: SaaS, Segmentation & Strategy

This article will give you a run down of behavioral marketing, how it works, a...

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Behavioral emails: Provide users with a unique experience
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Behavioral emails: Provide users with a unique experience

Does the expression one-size-fits-all rings your bell? If the answer is YES, you already know...

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