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Fact: Behavioral Segmentation is More Important than Churn
  • blog
  • Churn Rate
  • Marketing

Fact: Behavioral Segmentation is More Important than Churn

If you go online to compare products before making a purchase, or you tend to...

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How to build your Customer Success Strategy using a Product Success Platform
  • blog
  • Churn Rate
  • Customer Success
  • Product Success

How to build your Customer Success Strategy using a Product Success Platform

Customer success is an extremely vital concept in the business world that has developed considerably...

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Is Churn a Dying Metric? (Part 2 of A Guide to Churn Rate)
  • blog
  • Churn Rate

Is Churn a Dying Metric? (Part 2 of A Guide to Churn Rate)

The churn rate, aka attrition rate, indicates the average customer loss over a period, whether...

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What is customer acquisition cost (CAC) and why does it matter?
  • blog
  • Churn Rate
  • Customer Acquisition

What is customer acquisition cost (CAC) and why does it matter?

Customer acquisition cost (CAC) is the average amount that a business needs to spend to...

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A Guide to Churn Rate Part 1: The Basics, How to Calculate it & How to Reduce it
  • blog
  • Churn Rate
  • Metrics

A Guide to Churn Rate Part 1: The Basics, How to Calculate it & How to Reduce it

Everyone can agree that data is critical to sustainable SaaS growth, but what data matters...

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SaaS Churn Rate – Calculation, Averages & Benchmarks [2022 Guide]
  • blog
  • Churn Rate
  • Metrics

SaaS Churn Rate – Calculation, Averages & Benchmarks [2022 Guide]

So what’s the deal with SaaS churn? Some of your customers are going to leave...

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Our dynamic and flexible platform is built with a simple philosophy: be more proactive and less reactive, create brand advocates and make it easy. Like, really easy.
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